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About us

Our storefront located in Theinsville, WI

You are as important as your baby and that's why we are here.

Jessica created this boutique as a space for women who are pregnant or postpartum. So many times, people focus on the baby and not on the mother. Momma, you are important and you have needs, wants, and desires for your pregnancy and the postpartum period. We are here to help you in this time period as it's so precious. 

Shopping with us in Thiensville

Visit us for a personalized bra fitting, browse maternity and nursing clothing, try out a new carrier, or just come in for a hot cup of tea. We have a play area to entertain the littles while you shop, can help you create a registry, and offer support right in the store! We offer the largest selection of nursing and pumping bras in Ozaukee County. We have clothing, supplements, skincare, and more to support you throughout your entire pregnancy and postpartum period. 

We are open Monday through Saturday from 10am to 3pm CST.

Shopping with us online

We know shopping online can be a gamble. That's why we offer our fit guarantee. We encourage you to return what you don't love. See our shipping and returns page for more details.

Want help deciding what size bra to buy or if a certain style will fit you well? Click on the Facebook Chat icon on each page and we will respond as soon as we are able.

We want you to love your purchase so feel free to reach out with any questions or concerns!

Shopping with Little Ones

We know it’s tough to shop with little ones in tow. We have a play area, a nursing area, and changing table to make it a little easier. Our play area is next to the dressing room so that your littles will be nearby while you try items on. If you are in Thiensville, you are always welcome to stop by to feed a baby, change a diaper, or just take a quick break.

About the Owner

Meet Jessica Featherstone, owner of Close to the Heart. Jessica lives in Cedarburg with Sky, her husband, and a German Shepherd. She is a Certified Babywearing Consultant, Postpartum Doula, and all-around pretty awesome human being. Jessica enjoys supporting women, watercolor painting, and photography. Jessica is known to make an amazing chicken and dumplings soup (ask for the recipe!) and strong cup of coffee. You can follow Jessica on Instagram for more details on work/life balance. Or the lack thereof.

  • Close to the Heart

    217 N. Main Street
    Thiensville, WI 53092

    Monday Through Saturday
    10am to 3pm CST

    Get directions →

    Thiensville, WI

Welcome to Close to the Heart, a Motherhood Boutique and Resource Center!

Welcome to Close to the Heart, a Motherhood Boutique and Resource Center!

Locally owned and operated out of Theinsville, WI, you will find resources and support for every stage of your pregnancy and motherhood journey.